But wait! We have an even better plan. Now that we’ve bought ALL OF EQUESTRIA, we’re going to completely raze it to the ground and sell everything back to you completely randomly for arbitrary amounts of a fake currency we’ll call dollars. You give us bits in exchange for dollars and buy all your stuff back! Or, you know, you could always drag that wheel-less carriage back and forth for hours and we’ll give you a few dollars now and then for it.
 
It’s not like we won’t just blow up your entire planet if the next season doesn’t get fifteen trillion subscriptions to watch your next fight.

“The intent is to provide ponies with a sense of pride and accomplishment for unlocking a new Deus Ex Machina”

But does every time we use the Elements, there’s a micro transaction.