@monolyth  
They’re giving this to their investors. What do you expect them to say? “We have no idea why MY LITTLE PONY is doing so well”? Besides, if it hadn’t been for their commitment to this “Brand Blueprint” nonsense, they never would have brought in Lauren et al. to make their toy commercial and MLP wouldn’t have blown up the way it has. Will their other brands enjoy as much success by following the same game plan? Maybe, maybe not. But at least they’ll turn a profit.

@Psycho Shy  
Her human conterpart is my waifu, you baka.

@Metalsen  
I’ve got nothing against your waifu; only against her poor facsimile of a human counterpart.  
In my opinion, Equestria Girls is nothing more than a safe, saccharine, watered-down edition of the FiM series I grew to love. The writing devolved from utilizing cliches sparingly to heavily relying on them, using them as a twisted cane. Yet, the biggest crime of the Equestria Girls movies—every problem they both have—can be attributed to one simple thing: condensing.  
Think of every character they’ve added. The audience is supposed to admire Flash Sentry simply for the fact that he is (Apparently) a kind and multitalented person; yet, they forgot to do the most important thing in developing a love interest and actually give him a personality. Twilight is not a shallow mare; she won’t bang Flash just because he’s “hot,” their relationship needs to have substance, and none is presented. The villains, too; though each has come packaged with their own amount of potential, they’ve each been nothing more than “Alpha Bitch and her Annoying Henchmen,” with about one personality trait apiece.  
Better yet, look at the Mane Six; they, too, have suffered from compression. Compare and contrast for a moment—in “Hurricane Fluttershy,” we see Fluttershy doubting her own ability to fly, and Rainbow Dash’s response is to relentlessly drag her out to help, regardless of whether she wants to. In the short term, she harbors resentment, but eventually, she makes a big difference and feels great about herself. In Rainbow Rocks, for the entire movie, Fluttershy is pestering her friend to try out a song she wrote, and Rainbow completely blows her off in favor of songs she wrote to glorify herself. In other words:  
FiM!‘Shy: “I can’t!” FiM!Dash: “Yes, you can!”  
EqG!‘Shy: “Maybe I can…” EqG!Dash: “No, you can’t.”  
It’s a sickening reversal of the thought and my expectations when it comes to this characters, and it comes across as a low-level butchery of FiM’s characters, almost like a bad fanfiction. Even Twilight isn’t at her best here.
 
 
Teal Deer edition: I dislike Equestria Girls because it compressed a high fantasy world with larger-than-life ponies with real depth into a mundane high school scenario with shallow people in order to make their petty conflicts “work.” I’ll still watch the third movie, though mostly in the sense that horrified onlookers watch train wrecks; I expect nothing good, and I have little doubt that I’ll get it.

@Psycho Shy  
I heard you talking shit ’bout Equestria Girls and my waifu RD.

Screw anything else, what happened to Rainbow Dash’s shirt?

I am more excited for what will happen after Rainbow Rocks, than I do for future MLP episodes , haha.

Ha. Equestria Girls. Expanding the brand’s story.  
Maybe if you’re really, really generous in what you consider a story.

I read this with Peter Cullen’s voice in my head.

Our toy line was successful because of the anomalous popularity of this one TV show in particular.  
IT WAS ALL US! OUR STRATEGIES WORK! PRAISE BRAND BLUEPRINT!

NOUNS require ALL CAPS