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Guess whose name is actually Derpy according to Hasbro’s own website.

safe2221760 screencap299691 derpy hooves58469 discord38110 doctor whooves11932 fluttershy264095 nightmare moon20794 pinkie pie261045 princess celestia115023 princess flurry heart9869 rainbow dash285570 time turner11932 twilight sparkle364702 alicorn325306 pony1652141 g42081895 derpygate303 hasbro2702 hasbro toy shop4 merchandise6280 twilight sparkle (alicorn)152306
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Vinyl Fluff
Non-Fungible Trixie -
My Little Pony - 1992 Edition
Wallet After Summer Sale -
Not a Llama - Happy April Fools Day!
Magnificent Metadata Maniac - #1 Assistant

What the Fluff?
The people who handle the website and particularly the store are not the same execs sitting in the board rooms making decisions. So just don’t take this as a sign that they’ve suddenly changed their minds on her “official” name.
 
At the very least this is likely just the site worker deciding what name to list her under, maybe even as a form of protest. At the very most it was sanctioned for the sole reason that they wanted her to be findable using her actual name so sales wouldn’t suffer.
Background Pony #F187
Maybe Hasbro finally caught on that the only people who complained about the name Derpy were crazy people who complain about words like crazy and stupid.
Background Pony #AE07
Derpy yay!
 
@billgatez  
Her official toy name in the past was _____, not “muffins”. You can see proof here in derpibooru. And it’s not like toy/captions/etc names matter. We don’t call Suri Polomare with name “Buttonbelle”, and call Pinkie Pinky, do we?
Background Pony #B810
Hasbro has used that name in the past. But her official name is muffins.
 
If by “in the past” you mean “43 minutes ago” then yes, they used that name “in the past.” But they’re also using it right now in the present.
Background Pony #B3D4
I guess they realized they’re going to lose alot of sales if people can’t SEARCH for their favorite pony to buy it XD